She closes out her about page with a personal note on what she does in her spare time a great way to humanize yourself in the eyes of your potential customers. About me pages vary, but most great pages include a few standard elements. With thousands of web development companies, finding the right team isn't as easy as it sounds. Community and economic development projectssuch as investments in housing, small businesses, climate and disaster resilience, and transportation infrastructurehave great potential to build . Have it stand out by ensuring your call to action is hard to miss. Start at the beginning and end where your reader is introduced as a character in your personal story. Softimpact's business philosophy is to assure the highest quality product, total client satisfaction, timely delivery of solutions and the best quality/price ratio found in the industry. Link Copied! However, youll start with the same writing process. Every good company was founded on an idea something the current marketplace might not yet offer. This positions Ceros as the choice brand for potential job seekers. What we love: Note the humble references to how Moz received funding, how it switched its brand positioning and, most importantly, how it switched back to its original model. You can start by explaining your mission concisely, then jump right into important links. You may also include information about whos on your team and what their roles are. Web 3.0 is the third generation of the internet after web1 and web2 that utilizes technologies like artificial intelligence (AI), machine learning (ML), Big Data, decentralized ledger technology (DLT), and more. Very sneaky, Amy! As a brand that sells loungewear,Lunyaputs craftsmanship at the forefront of what makes it different. Learn how to go from first day to first sale in this free training course. Pro tip: Put your storytelling skills to work on your about us page. Customers want to be treated like human beings. Plus, who wouldnt want to patronize a company that has listings with over 600 castles? That includes how the founder came up with the idea, her personal ties to the vision, and the science behind her probiotic. To excel in web app development, we need expertise in skills such as frontend coding, GIT, responsive design, backend web programming, SEO, UI-UX, program frameworks, testing, debugging, problem-solving, and content management . Irreverent and insightful takes on business and tech, delivered to your inbox. Powerful features like workflow automation and centralized customer data make closing deals easier than ever. And as the seven very different examples above demonstrate, theres no right approach so feel free to have a little fun with this part of your site! Her about page, which doubles as the sites homepage, calls this out at the very top in one bold statement: I am here to ensure organizations know how to make space for everyone.. Hit the following points and you should have the structure for a story (not necessarily the copy youll use) that you can incorporate into your About Us page narrative. About Us pages are where you showcase your history, what is unique. Even if you only feature the founders, your About Us page can be a chance to build your personal brand. Take inspiration from Eight Hour Day. People seek connection. Marie Forleobuilds connection with readers by designing her About page to look like a long-form letter. By entering your email, you agree to receive marketing emails from Shopify. John B. Goodenough, professor at The University of Texas at Austin who is known around the world for the development of the lithium-ion battery, died Sunday at the age of 100. Additionally, you want to make sure your font is accessible to individuals with disabilities. With tailored and concentrated action, industry players, policy makers, and investors can accelerate the path to this future while enabling their own growth. No matter the size of your business, youll want your about page to load fast. As a heart-centered brand that cares about its global impact, Iya Foods emphasizes that key part of its brand in its mission statement. Scroll down the page: you can see the people running the business and photos of them fishing. He is also involved in managing budgets and mentoring the inbound marketing team. InShopifys customer trust research, we found shoppers navigate to an About Us page to learn more about the brand and the people behind the products. The reader can easily understand her career span without being overwhelmed with excess information. What does a web development company do? If youre on your own, you may need to figure out what you can do on your own. Airbnb's page is designed to be fun and inviting, with a bright and cheerful color palette. Thats exactly whatMagic Spoona brand that creates healthy cereals for grownupsdoes with the introductory paragraph on its About Us page. With its modern design, Web Development Company provides a visually appealing platform to highlight the . It gives you a clear visual of how its cereal compares to the competition. We take pride in building a powerful eCommerce solution that is search engine friendly, increases your conversion rate, and grow your online sales by more than 60%. [FOUNDERS] started [COMPANY] because [EXPLAIN PROBLEM IN YOUR INDUSTRY]. Instead of focusing on your company, focus on how you help your customers. Along the way, [SHARE MILESTONES AND WINS]. What is your business here to do? Its About Us page does a great job of explaining how it does this by: Once youre clear on your product offering, using a combination of different types of visuals can do a lot to drive your point home. Whats your company culture like? hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'f3ca18eb-3e09-4cf6-9f6b-c23d8a48a49a', {"useNewLoader":"true","region":"na1"}); In this post, youll learn the ins and outs of creating the perfect about page. Your About Us page is aboutyou, so dont shy away from that. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. How to Create an Effective Web Design Questionnaire, Five Types of Effective Headers in Web Design, Award-Winning Blog Design Services: Upgrade Your Blog, Build Your Site with a Trusted Custom Web Design Company, Web Design for Excavation Companies: Top 5 Tips (With Examples! Its safe to assume this approach does a solid job of sending shoppers to itsproduct pages. Now that youve seen examples, its time to build your own about page. There are a variety of ways to integrate social proof into your About Us page. WebFX did everything they said they would do and did it on time! Mobile: Which Converts Better? TalEx has since seen unprecedented growth at 4,900% in the three years. But if you prefer free tools, this responsive design checker is an excellent option for testing the appearance of your about us page on 26 screen sizes. Everything on its About Us pagefrom the simple black-and-white format to the imagesscreams quality and innovation. Published June 23, 2023 at 7:33 AM. This is a great way to build credibility. How to Write the Best About Us Page With 50 Examples and a Free Template via @CoSchedule. One of the most popular 'About Us' page examples is from Airbnb. Youll learn how the brand invested over $12 million throughBig Change Starts Smallto help get small businesses off the ground and running. Where Magic Spoon really shines is its comparison chart. How will you create graphics? Get the latest marketing ideas, strategies, and best practices delivered to your inbox every otherweek. Responsive design makes sure your page looks great on all devices. Share the milestones your business has hit. With that in mind, the big headline on the about page introduces the companys purpose. When finishing your about page, describe who you are as a person or a team. If you've ever dabbled in web design or toyed with a website in WordPress, Squarespace, or Google Sites, you've touched front-end web development. Struggling to grow sales? 4oceans About Us pageputs its mission statement front and center. Video-streaming app Periscope has only been around for just over a year, so its important that their About Us page explains why their app is useful to people who may have never even heard of it: Although the explanation is short, the examples it uses (watching a sunrise from a hot air balloon in Cappadocia!) All of HubSpot's handcrafted email newsletters, tucked in one place. About Us pages are unique to your business and should be written with consideration in mind. Click on Add page, create your content there, and name the page 'About. Save the page and then add it to your menu. Much like 4ocean, consider splitting your About Us page into specific subpages and showcaseyour value propositionfor the biggest impact. And theres no better way to connect than to appear on camera. Thats a tall order for just a few paragraphs. What we love: Madisons about page is effective because it stays true to her mission while being simple, effective, and to the point. Pro tip: Isolate the milestones before your companys founding, and use them to give readers some backstory on your current venture. Nonetheless, the ingenuity she brings to the company isnt lost on her websites about me page. On Monday, Hong Kong announced the establishment of a special task force intended to promote Web3 development in the special administrative region. Their simple but polished language effectively communicates the companys offering while still allowing the average person to understand it. The story is told through video, imagery, and sparse text that summons the idea of resilience, exploration, and embracing the essential. As you scroll down, you get more interaction with the crews events and music tracks. Next, youll see these elements in action in the examples below. Why tell a story with words when you can show it with plenty of images and compelling behind-the-scenes footage of your production process? Guide For Entrepreneurs (2023), How To Go Viral on TikTok: 15 Ideas for 2023, 4 Ways to Run a DTC Company Like a Tech Startup, TikTok Shopping: How to Set Up a Shop and Sell Products on TikTok (2023), TikTok for Ecommerce: How To Convert Fans to Customers (2023), How to Make and Sell Merch Your Fans Will Love (2023), Interactive timelines that show company milestones, Dynamic pictures of real people wearing its apparel, A short blurb on how it started and its team, Adding visual infographics of its meats farm-to-fork journey, Featuring pictures of its best cuts of meat, Clearly stating the benefits of its product (convenience, variety, freshness), How you cut out the middleman and pass the savings on to customers, Where you source the materials for your product (e.g., manufacturing in a specific country or providing jobs to a certain community), A breakdown of the portion of your revenue that goes to a charity, Embedding Instagram galleries of customer content, Featuring the logos of publications that have covered you, Highlighting a quote lifted from a customer review. Nike began on the campus of the University of Oregon at the hand of the college's track coach, Bill Bowerman. Here are some other components you might want to add to your About Us page. Long sentences and paragraphs make your content difficult for readers to consume. Create an intuitive, interactive, and user-friendly website by hiring our website development company. You may unsubscribe from these communications at any time. Take the opportunity to summarize your supply chain, how your business works, and your companys history, relating it back to your mission. The best part of the design, though, is the inclusion of photos with each piece of information. Instead of creating a dead end by finishing your brand story or simply listing brand values, entice your audience to explore your products by linking to your bestsellers. The clearer you can explain what you doand the problem your product solvesthe better off youll be. Consider combining your unique story with audio and visuals like Doomtree. Part of that work is having an efficient way for people to submit marketing [], Your team needed a solution to help organize your marketing projects, processes, & team. Being a data-driven professional, Aja knows her clients are looking for more than her writing skills. But instead of describing them as group, they highlight individual employees with fun photos: Many companies have employee photos on their sites (, but very few rival the originality of Muncherys. It is a place to build trust with readers by sharing how your story and experience makes you and your company a good fit to serve your market. If youre strapped for time or just cant find the words, hire a copywriter. Goodenough was a dedicated public servant, a sought-after mentor and a brilliant yet humble inventor. Some common pieces include your mission statement, a brief company description, corporate history, and core values. Privacy & Terms of Use Sorry, no results have been found, please try other search criteria. connect with us to get the world class design and development services. Including these East Asian languages helps Kero One connect with listeners in these different communities. USAID/Nepal is interested in diversifying its workforce to reflect the diversity of experiences, perspectives . TheMVMT About Us pageis designed using sections that take the reader through its story. For some companies, their business model is theirunique value propositiona selling point thats worth including on their About Us page. Our Web Application and Website Development Services can design, evolve, develop and support all kinds of web-based software. Join our mission to provide industry-leading digital marketing services to businesses around the globe - all while building your personal knowledge and growing as an individual. The whole process was very easy! A website is the reflection of the product or service you display. Theyll use the About Us page to determine if they share core values with the business and to decide if they want to shop with you or not. Its an opportunity to convey what your brand is all about. Introduce the characters or setting and establish the status quo or the way things were for you, your target customer, or your industry. [Infographic], See Inside WebFX September 2019: Pumpkin, Spice & Everything Nice, Channel Partner Sales Pipeline Management, Why You Need to Evaluate Your Companys Website and How, How to Tell if Your Site is Designed to Convert. Mobikasa is a top-rated ecommerce, web and mobile apps development agency. Free and premium plans, Operations software. Your visitors shouldnt have to search to see how they can reach out. In contrast to alanding page, your About Us page should focus more on your brand identity and less on sales. Consider naming your most successful clients and linking to a case study. "The code was easy to find and used a very good naming convention on the front end and the back end." IT & Development Supervisor, Chand LLC. Create an outline. The problem is, no generator can create the story behind your business. Some people think about us pages have to sound formal to gain credibility and trust. This goes along with the show dont tell strategy that can make an About Us page so powerful. The site also features a very cool animated video effect in the background, creating a sense of space and movement. Top Website Development Companies in the United States. The companys about page captures this history and more. Founded in 2017, we've grown quickly and provide web development services to clients not only in Kansas City, but across the US. Be sure to incorporate any relevant CTA links into your copy and think about how you can continue the visitors journey by encouraging them to: Keep in mind that writing your actual copy in the first person (e.g., I, we) will help build a more personal connection with your target audience. Prodjex is a Kansas City web development company that provides end-to-end web development services for all things web related. Theres no shame in admitting how your business strategy or even your way of thinking has changed since you began. 10 - 49. WebFX has been a pleasure to work with on our SEO needs and I look forward to working with them on future projects. This web development company has worked with the likes of Disney, Warner Bros., and ASCAP. What we love: Sweet Lorens yummy products are last on the page, ensuring youre fully primed to purchase only after learning about Sweet Lorens mission. For more information, check out our, 27 Best About Us and About Me Page Examples [+Templates]. Youll be standing out from a sea of about us and about me pages in no time. The Coax template allows the typography and copy to take center stage. Visit website. Nurture and grow your business with customer relationship management software. The page starts with a 60-second video and even incorporates cookie dough-scooping gifs. YETItakes storytelling to another level on its About page. That includes best practices for writing about your mission, design tips, and templates to emulate. Although many companies prominently display the year the company was founded, words just cant convey the same feeling as an authentic photo of a 1953 diner. Your employees? Metairie, LA. Then incorporate those values into your copy. The visuals on your about page make your brand more human. different versions of her bio: a short one (under 75 words), one thats longer (under 150 words), and her full bio, which takes up an entire page. What we love: Introducing the founders with inviting photos on this about us page drives home the point that Nathan and Katie are two individuals with a passion for creativity creativity makes us happy.. Add an easy-to-skim description of how your product stands out from the rest for some additional context. 3. As a self-described creative hustler, rule-breaker, and designer of dope brands, the language ShaDrena uses on her site comes across as edgy and authentic. Agency Partner is a Inc.5000 and SMU-Cox Dallas 100 Award winning company. What can we do for you? If a picture is worth a thousand words, a video will be worth many times more. Your about page introduces you to your customers. About Us | One Design Company Our Services We explore how brands look, feel, speak, behave, and evolve in the world. This information will give the reader something to remember about your company long after they leave your website. If you want to use more than one font, tools like fontpair will provide you with excellent font combinations. Small Planet is a design-focused web and app development company. Firebase offers free web hosting through its Spark plan, which includes up to . If your page takes too long to load, visitors will click away. NOVA4 is a web development company in Lebanon, created by artistic web designers, dedicated app developers and talented website developers. About pages are personal to you and your company, so the structure of your about page will vary based on what you want to highlight. It centers on the companys two co-founders, who both dropped out of college, and includes photos of them to put a face to their names before getting into their product promise and finally their company philosophy. The Calvin template makes integrating your contact information and personal story seamless. The About Us page of your website is an essential source of information for all who want to know more about your business. Our website developers provide expert web application development and web design services to our clients. Lets look at Joe Paytons website as an example. Filter them by pricing, location, reviews and size to find a partner that suits your business goals and budget. Instead of talking about selling products, talk about the solutions those products solve. This is another reason to describe your personal values on your about page. XWP is one of Australia's best web development firms, especially for the media industry. One of the best parts of Buck Masons About Us page? What we love: Miracles about me section spans over a decade, but its laid out in just four sentences. By allowing each person to pose with something that represents their hobbies or interests, they bring a dose of personality to the site. Plus, this template is powered by Elementor, a page builder that makes customization easy. Make sure you include the following information on your page. The top of the page puts the brand story (or other introductory text) first, supported by a large image that speaks for itself. We have an in-house team of experienced and professional web developers that build your business online using newly coming technologies. If youre an ecommerce brand, youll want to point people toward your best visual content on TikTok or Instagram. In a way, its About Us page is more of an about the customer page that allows shoppers to explore and connect through its video, before bringing it back to its promise as a company. From start to finish, Sweet Loren's about us page is playful, engaging, and colorful. Use our free tool to get your score calculated in under 60 seconds. Your about page can and will be more comprehensive than a single mission statement. What we love: Aja understands the value of being personable even in a digital space like an about me page. Macronimous is a unique Web development company in India. The front-end stuff is important it's what your visitors, customers, and users see and how they'll use your website. The screen has support . View Our Case Studies. Appnovation offers a variety of website design and development services, from creating mobile web development solutions and responsive website designs, to building custom e-commerce and intranet experiences using the latest and proven web . If you have any questions about creating an About Us page, or know of any other great examples, let me know in the comments below! 22- Airbnb. With that in mind, her about me page tells a story of her career growth, which peaks no pun intended at an impressive line graph showing the result of an SEO strategy she implemented for the HubSpot Blog. Done right, this allows you to hire job candidates who align with everything your company represents. Trusted By Custom WooCommerce Development Services to Expand your Business! Stories are all about representing changestarting in one place and ending up in anotherwhich is something your About Us page should also do as visitors scroll through it. Starting with an impressive data point helps show her level of experience. Your About Us page can also be used to funnel visitors to other web pages or online presences, whether its a blog post or social profile. It also features key highlights about the brand that keeps visitors inspired and creates a gooduser experience. TalEx began when two women left a major recruiting firm to build their own. Consider placing it near the top as part of your introduction. The site also highlights Cathys appearances in major media outlets and publications, like Entrepreneur and Cosmopolitan. One of the best ways to use your About Us page is to illustrate your brands value proposition. Reach millions of shoppers and boost sales, A commerce solution for growing digital brands, The composable stack for enterprise retail. And lets not forget the cute dog beside our CTO. Well, thats not entirely correct, because most people find it easier to trust not-so-formal human beings. Even if your current toolset is substandard, sometimes people get comfortable with what they have. Get Free Estimation 20 300 ISO 9001 CERTIFIED NASSCOM & STPI ACCREDITATION 1500 7500 Explore Our Work Below the Fold is a company committed to sharing news stories you arent hearing anywhere else.. This template leads with email and phone numbers, and you can outline your services before including links to your work. This offers a great way to humanize your brand. The three icons allow you to lay out your most important values. Get a Quote Website Development Services We Master Connect with experienced website development agencies that can build, design and maintain custom websites. The company breaks down different pieces of the story into sections that combine words and easily digestible graphics. Introduce the problem that caused you to act. Looking for a professional web development company for your next project? The brand may be big today, but Nike is all about the rising stars whom the company depends on, according to the rest of its about us page, to expand human potential.. Your About Page should address those two curiosities shoppers have to help them withdecision making. Its a great example of how you can use visuals to tell your story and create a brand identity that goes beyond the usual wall of text. While the copy is an important element of your about page, youll also want to showcase your brand story and identity to the world. Most about us pages include photos of staff whether that be the C-suite, the founders, or all members of your team. 40 Coloris page speaks directly to readers, telling a coherent story that increases trust and transparency. She also provides website visitors with three (yes, three!) Numbers give you credibility, especially if youre illustrating a problem youre trying to solve or the progress youve made as a business (e.g., number of items sold or years youve been in business). Establish a mission statement. Your about page can and will be more comprehensive than a single mission statement. Many will visit from their tablets and smartphones. This speaks volumes about the value that honesty and humility can play to your customers. Each week, hosts Sam Parr and Shaan Puri explore new business ideas based on trends and opportunities in the market, Redefining what success means and how you can find more joy, ease, and peace in the pursuit of your goals, A daily dose of irreverent, offbeat, and informative takes on business and tech news, Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank, Build your business for far and fast success, HubSpot CMO Kipp Bodnar and Zapier CMO Kieran Flanagan share what's happening now in marketing and what's ahead. If youre feeling stuck, turn to these about-page examples for inspiration. While you dont technically need an About Us page, its definitely a good idea. This is where you build trust and credibility with customers. It provides a simple company overview, including a How We Work to give customers an inside look at operations. If youre a freelancer, a link to your LinkedIn profile could help build credibility with a potential client. Which sections will your page require? Providing services for business giants and enterprises such as American Express, Dominos, and HBO, WillowTree is a custom web development company in United States. Buck Masona menswear branddoesnt shy away from images to showcase the soul and origins of its California roots.
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